AI Insights · Timothy · October 2023
Top 5 Music and Podcasts Apps on iOS in Russia for Q3 2023
In Q3 2023, VK Music, Yandex Music, YouTube Music, SoundCloud, and Радио Arzamas showcased notable trends in downloads, revenue, and active users on the iOS platform in Russia.
During the third quarter of 2023, the top five music and podcasts apps on iOS in Russia—VK Music: playlists & podcasts, Yandex Music, books & podcasts, YouTube Music, SoundCloud: Discover New Music, and Радио Arzamas—demonstrated varied performance trends in downloads, revenue, and active users.
VK Music: playlists & podcasts from V Kontakte OOO experienced a fluctuating revenue trend, peaking at around $130K in mid-July and maintaining figures around $75K to $120K throughout the quarter. Downloads peaked at about 38K in early July, then gradually declined to approximately 23K by the end of September. Weekly active users showed a slight downward trend, starting from 1.76M at the beginning of the quarter and concluding at about 1.70M.
Yandex Music, books & podcasts displayed stable weekly revenue, ranging between $37K and $52K. Weekly downloads were consistent, with a peak of roughly 65K in early July, settling around 52K by the end of September. Active users increased steadily from 4.2M to 4.5M over the quarter, indicating growing engagement.
YouTube Music showed relatively stable revenue, varying between $5K and $8K weekly. Downloads remained consistent, averaging around 12K to 13K per week. Active users increased slightly from 1.11M to 1.17M throughout the quarter, reflecting stable user engagement.
SoundCloud: Discover New Music experienced modest revenue growth, peaking at about $5K at the end of September. Weekly downloads showed an upward trend, reaching approximately 7.8K in mid-September. Active users rose steadily from 2.1M to 2.4M, indicating a growing user base.
Радио Arzamas had consistent weekly revenue, ranging between $2.4K and $3.4K. Downloads varied, peaking at around 1.9K in early July and maintaining figures between 600 and 1.7K for the rest of the quarter. Active users increased from 3.2K to 4.6K, showing a gradual rise in user engagement.
These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.
